Thortful create beautiful and high quality greeting cards for all occasions all sold online. They have generously commissioned FdA Illustration to produce three greeting cards, one for a birthday, one for celebrating a new home and a thank you card.
Students were briefed by Katie Lillywhite from Thortful in their offices in the Strand.
Katy really conveyed just exactly how big a market the greeting card industry is and who bought their cards. It was also an opportunity to look at a range of greeting cards so as to appreciate their scope, how they varied in approach, use of media and tone.
Now we're back in the studio working on ideas and with the winner having their design printed students are really getting on with the job. Jon Higham has produced greeting card designs for Thortful and is working with the students. They are also working in the print studio with Tobin Thompson so that they can also develop a more tactile approach.
More to come......
More to come......
And take a look at Thortful's website at Thortful.com